Il settore dell’e-commerce, come anche il segmento B2B, hanno un ruolo fondamentale non solo in termini di fatturato ma anche e soprattutto di crescita in innovazione. Oggi più che mai è importante comprendere che ogni settore deve cambiare ed evolversi.
Un altro lockdown mette a dura le nostre vite, il cambiamento e il rinnovamento personale è
diventato un must da non sottovalutare e la corsa ai ritocchini ci ha accompagnato in questi mesi di “ libertà” .
Una comunicazione globale e immediata, Dolce & Gabbana sceglie il digitale.
Il marchio italiano ha dato il via a una serie di sfilate digitali con la formula ‘see now-buy now’, un fenomeno
già testato da alcuni anni dai fashion brand d’Oltreoceano.
In un’ epoca in cui sempre di più il progresso è determinato dall’attenzione per l'ambiente,
è necessario cambiare passo. Interessante l' esempio del direttore creativo di Maison Margiela, John Galliano.
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